Billboards advertising McDonald’s have gone up around Berlin showing a picture of a hamburger next to words like ‘Plima!’ or ‘Liesig!’ Written in a caricaturist ‘bamboo script,’ the misspelled words play on a popular misconception that Asians, and particularly the Chinese, cannot pronounce the letter R. “These ads are jolly and funny,” says a McDonald’s spokesman. “We haven’t heard any complaints.” He sure has now. – Die Welt (Germany)