Hispanics make up 11.5 percent of the US population but “rarely occupy more than 2 percent of the available jobs in the film and television industry,” according to a study by the Screen Actors Guild. Minorities have tried to make their case to Hollywood as a social cause. “Studio executives will lend half an ear to a social case, but the bottom line is that the corporate suites are running a business, and business is about profits or potential profits. Develop a business case, and you will bring about change.” – Dallas Morning News (AP) 05/25/00