— about rating TV shows for violence and content, new studies show that parents aren’t using the ratings. “Two in five parents have a V-chip or other form of technology to block out objectionable programming, one study found, and half of those with the devices use them. But the researchers found that awareness of the age and content ratings put on shows, such as TV-G (suitable for all ages), to be used in conjunction with the V-chips, has dropped from 70% in 1997 to just 50% this year. Furthermore, nine out of 10 parents couldn’t accurately identify the age ratings for a sample of shows their children watched.” – Los Angeles Times 06/26/00