“The Advertising Icon Museum, to open in the fall of 2007, will feature hundreds of toys, dolls, display figurines, cereal bowls, coffee mugs and ashtrays depicting almost a century’s worth of fictional characters hawking everything from food and beer to household appliances and financial services. Electronic and printed displays will walk visitors through the evolution of commercial advertising in the United States and the importance icons have had in reaching customers, first in printed ads and later from the television screen.”