Pilobolus has always been a different kind of dance company. But the group is making a new business model that’s finding commercial success. “The company has done commercial work for some time, but in the last year, that work has attracted considerably more attention. AdWeek named a commercial Pilobolus appeared in for the Hyundai Sante Fe the ‘best spot’ of the month in its October 2006 issue. The company also appeared at the Academy Awards, making shadows behind a screen that evoked various hit movies of the year.”