With Donor Leaving, Whitney To Close Branch Museum

The donor, Altria (formerly Philip Morris) is leaving New York. The company “has spent an estimated $12.5 million running the branch museum, according to officials at both the Whitney and Altria.” The Whitney has had a number of branches over the years, all of which are now closed. “It has been fabulous, but the branch museums are a thing of the past. They’ve pretty much run their course.”