“In 2007, 24 percent of the nearly 4 million digital songs available for sale through stores like iTunes sold only one copy each, and 91 percent of available tracks sold fewer than 100 copies each. The story is the same for the movie business, where, between 2000 and 2005, the number of titles that were purchased only a few times “almost quadrupled.” The Internet offers us a buffet of everything–and yet we’re mainly settling for the likes of The Love Guru and You Don’t Mess With the Zohan.”