Can Young Audiences Be Lured To Classical Music?

“Studies done in past decades make clear that, up through the 1960s, the median age for classical music in the U.S. was around 30. … [Greg] Sandow doesn’t pretend he has any quick fixes for a complex socio-cultural problem, but he does believe part of the solution involves thoroughly overhauling the ways classical music is being packaged, marketed and presented.”