“Commercials, or so-called book trailers, have become increasingly common as publishers look for novel ways to market their best sellers at a time when fewer people are buying physical copies of booksand chains like Borders Group are shutting down.”
“Commercials, or so-called book trailers, have become increasingly common as publishers look for novel ways to market their best sellers at a time when fewer people are buying physical copies of booksand chains like Borders Group are shutting down.”