‘Fifty Shades Of Grey’ Is Really A Self-Help Book (#AcademicsOverthinkingPopCulture)

Sociologist Eva Illouz argues “that EL James’s novels are ‘a gothic romance adapted to modern times in which sexuality is both a source of division between men and women and a site to orchestrate their reconciliation’, and that their graphic descriptions of bondage, discipline and sadomasochism are ‘as much a cultural fantasy as a sexual one, serving as a guide to a happier romantic life’.”