“Why don’t you create performing arts organizations like sports teams? For example, why not have fan clubs for various artists? Why don’t you have them sign autographs? At one point I got them to make baseball cards for all the musicians. There’s a lot to learn in the way sports are marketed, how they’re delivered, and how broadly they’re accepted. Sports is the most successful of the performing arts; and in any industry don’t you try to learn from the most successful?”