The Currency Of Feelings – What’s It Worth To You?

“The primacy of feelings in our economy has given rise to a new field of scholarly inquiry. ‘Affect studies’ refers to humanistic and social-scientific investigations of the ways that feelings are generated, experienced, and interpreted. An affect is a particular kind of feeling, one distinct from an emotion. For academics in the field, affects are feelings that reside not in individual people but in social groups, institutions, or physical spaces.”