How Do You Get The Attention Of A Nation Binge-Watching The Presidential Election?

“At BookPeople in Austin, Texas, summertime sales of general fiction titles fell 12% from last year, while science fiction took a 26% hit. ‘I guess they don’t need science fiction because they’re getting so much in politics,’ says Steve Bercu, who is co-owner of the 46-year-old store. Sales of books about politics and current events, he said, surged 45% during the same period.”