“Founded in 2003, Common Sense Media provides parents with an online rating system that suggests age-appropriate shows for children, highlighting those that underscore admirable character traits like courage, empathy and perseverance. On Tuesday it will introduce a new metric: the portrayal of gender. At its website, a symbol with the phrase ‘positive gender representations’ will appear with a film or TV show, meaning that reviewers judged it to prompt boys and girls to think beyond traditional gender roles.”