Yeah, it’s not easy, surprisingly. “For brokers like Mr. Milne, marketing these houses offers unique challenges, including the need to become a Wright expert, to devise a strategy for separating potential buyers from sightseers, and to develop a convincing argument for why someone should pay a premium to live in a house with small bedrooms and a snug kitchen, cinder-block walls, cement floors, narrow doorways, a carport instead of a garage and, quite likely, no air-conditioning.”