“What makes them particularly interesting is the way they’ve become forerunners in the new world of artistic endeavor. It’s long been clear that it’s no longer enough to be a superb musician, no matter how driven. Everybody’s driven. The new trinity is performing, promoting, and entrepreneurship. You could argue that the last two are much more important than the first. The principles according to Wu Han and Finckel are unchanging: you court patrons, trust the audience, deliver excellence, and remain flexible. And keep humor next to your breast at all times. To do all that effectively and consistently over a long period of time, you need to be a fanatic.”