“If you’re on social media, you’re being presented with stimuli all the time, stimuli that are demanding a response from you. If that’s the case, how do you navigate that moment? The thesis of the book is that, in reality, we don’t want to master those impulses. We don’t want to, because by responding to those stimuli in an instinctive way, we can signal our belonging. But we ought to resist those stimuli, because the social and personal costs of not resisting those stimuli are enormous.”