“I have to say [Pyongyang] is honestly one of the most colorful cities I’ve ever been to. You expect a gray, crumbling, 1950s dystopia of decaying concrete, but they’ve made a real conscious effort to try and cheer the place up.” The spit shine is part of North Korean supreme leader Kim Jong-un’s campaign to make his country the next big tourist destination. The Eternal Chairman hopes to draw 2 million tourists annually by 2020.