NME (for New Musical Express), something like Great Britain’s version of Rolling Stone, had a circulation in the hundreds of thousands in the days of The Beatles and Rolling Stones and through the eras of punk, New Wave, and Britpop. In 2015, its print sales figures down to 15,000, NME made itself free and got its circulation back up to 300,000 – for a while. (NME will continue as a web-only title.)