“Why Truthbrary? Well, as the website, which seems to have been set up last year explains, it’s a rejection of ‘THE MAINSTREME MEDIA + THE LIEbrary OF FALSE INFORMATION THEY TRY TO PUSH INTO THE PUBLICS MIND’S.'” The television project to which Truthbrary is a companion, Who Is America?, features Baron Cohen posing as an arch-conservative “citizen journalist” and includes interviews with, among others, Sarah Palin, Roy Moore, and Dick Cheney, all unsuspecting.