How Netflix Figured Out How To Dominate The Emmys

Yeah, it spent billions. But “Netflix racked up its dominant tally by having lots of Emmy-approved shows in many categories, rather than one or two overperforming titles — perhaps the best possible outcome for an outlet whose business model is geared toward appealing to as wide an audience as possible. While HBO, NBC, and Hulu all had shows with more than 20 nominations, Netflix’s biggest performer — The Crown — earned a comparatively modest 13 noms.”