Netflix Is Creating Content At A Furious Pace. But It Still Needs To Offer Other Content (This Could Be A Problem)

The aggressive move toward original programming is having a palpable effect on content available to subscribers and reflects Netflix’s ambition to dominate Hollywood. The Los Gatos, Calif., company has already upended traditional distribution models and is now lessening its reliance on content from competing studios to fill its direct-to-consumer pipeline. But this change could also pose challenges for Netflix as it licenses fewer of the popular titles that have played a crucial role in retaining subscribers.