Spotify speaks to this silent majority of music fans. Audiophiles, object fetishists, anti-capitalists, musicians – these groups noisily protest Spotify, but are marginal compared with the number of ordinary listeners, who never read the liner notes in the first place. For many people, music is just for mood, something to work, exercise or have sex to – situations that Spotify usefully caters to with playlists such as Productive Morning, Extreme Metal Workout and 90s Baby Makers.