Shonda Rhimes, Ryan Murphy, J.J. Abrams and their fellows are now getting nine-figure production deals, with next-rung creators like Mindy Kaling and Seth MacFarlane landing eight figures. Why? First Netflix, and then deep-pocketed Amazon and Apple, are competing with traditional studios to lock down the intellectual property those individuals create and supervise, and there are very few people who can do what they do. – Fast Company