The YouTube Movie Critic Who Has Become A Breakout Star

Lindsay Ellis has recently emerged as one of the medium’s breakout stars. She earns more than $10,000 a month on Patreon, the crowdfunding site that’s her primary source of revenue. It helps pay for a small staff of mostly part-time employees and allows her to turn out video series like last year’s three-part deep-dive into the Hobbit trilogy, which cost nearly $20,000. Ellis and some of her team went to New Zealand as part of the production, which she feared her supporters would find excessive; instead, the videos gave her the biggest Patreon boost ever. And in the last year, the number of her YouTube subscribers and Twitter followers has doubled. – Wired