For Its National Book Week, The Netherlands Makes Trains Free If You Showed A Book Instead Of A Ticket

Not just any book, mind you. “Traditionally, a well-known Dutch author writes a special novel – the book week gift or Boekenweekgeschenk – which is given out for free to people who buy books during the festivities or sign up to a library. But the special book … can also be presented instead of a rail ticket on every train in the country on the Sunday of book week.” – The Independent (UK)