Movie Theatres With Shaking Seats Are Gimmicky – And Also A Good Education In Filmmaking

Basically, The NYT says, you could easily tell how bad Star Wars: The Rise of Skywalker was by going to a theatre with 4DX technology. The experience “should really be considered an intellectual exercise. Sure, the wind occasionally makes it hard to hear dialogue, and the flashing lights take you out of the movie when they light up the theater’s walls. But a lot of thought is required to artfully complement a film by adding multisensory elements. Especially when the film itself lacks artfulness.” – The New York Times