The passive celebrity interview is over. Now celebrities must work for their press — or, at worst, they have to be interviewed by another celebrity. These practices makes sense in the social media era. Instagram, Twitter and other platforms are designed to let fans feel closer to celebrities than ever before, and have allowed those celebrities a control over their personas that they did not used to have. So, the new shows do what they can to soothe — or rattle — celebrities into a state resembling authenticity. – The New York Times