It’s just too, too weird. “To someone living exclusively online, many of Freud’s “primitive beliefs” would be literal truths. The dead live on in their videos and social media feeds. Thanks to targeted advertising, a pair of boots we put in our cart months ago stalks us at every turn. The notion that a single utterance can turn a random citizen into an influencer might have sounded to Freud like magical thinking. We see it happen every day.” – The New York Times