“Mexico-based movie theater chain Cinepolis is betting it can lure more families back to the multiplex with its new in-theater playground concept, Cinepolis Junior, which makes its U.S. debut at two Southern California locations next week. The remodeled auditoriums at Cinepolis USA’s Pico Rivera and Vista theaters each feature a colorful play area near the screen in front of the seats, a jungle gym, and cushy beanbag chairs.”