Elvis has fallen to the status of “novelty act”, according to David Hesmondhalgh, an author and professor of music at the University of Leeds, who says that any musician whose image transcends their music will ultimately fade away: “If you ask a small child about Elvis, the fact he died on a toilet through overeating or wore a silly suit is all that registers. The music has become far less important than the caricature. His image has been cheapened.”