How Jazz And Classical Music Could Reconnect With An Audience

“Never in human history have people had easier access to music. As studies such as the 2016 Music Consumer Insider Report and Nielsen Music 360 Study of 2015 have revealed, a large portion (over 90%) of the U.S. population listens to music beyond 20 hours each week, and young people are especially engaged with music. While there is broad engagement with music, there are two musical genres which have increasingly moved to the periphery of ordinary life; the very two genres that I would argue have become unusually comfortable ignoring emotional connection between music performer and the general-public listener.”