Downloading – Where Are The Women?

A new study says women are not downloading music over the internet. “This is the new digital divide, with a huge survey by market information company TNS revealing that the vast majority of downloading is done by men – a staggering 96% of market share. People in the UK buy more music per head of population than in any other country, and we already have the highest ownership rates of iPods and MP3 players in the world. So why aren’t digital downloads bringing music to women’s ears?”