Legal questions about ownership of virtual public spaces were thrown into sharp relief in October when Snapchat partnered with Koons to allow users to project his balloon sculptures in specific sites around the world using augmented reality (AR). In protest against an “augmented reality corporate invasion”, the artist Sebastian Errazuriz “graffiti-bombed” one of the works and placed it in the same geotagged location in Central Park as the Snapchat version.