Sarah Cooper is a UX engineer who, during lockdown, decided to take advantage of TikTok and the United States president’s, er, unique response to the pandemic, earning her a huge response and putting her career as a comedian into a unique space. “The world now has more avenues for #content than ever before. Traditional television shows and films have been massively sidelined by Covid-19 lockdowns—and while we all miss shows like Euphoria and the usual summer blockbusters, a lot of other forms of entertainment, like Cooper’s videos on social media, have emerged to fill the void.” – Wired