Why Radio Continues To Be Popular

“Radio wins more listeners each year. Using only sound, radio stretches the imagination and makes the listener its partner. A humble plastic box can introduce you to writers, ideas, arguments, facts, music and atmospheres you might not encounter in two lifetimes. Speech radio, in particular, is a curious medium: more vivid than print, bringing ambient noise and atmosphere, conveying tones and breaths and hesitations and tension in the voice.”