The American Pet – Recession-Proof

“According to the American Pet Products Association, the pet industry – which includes everything from old-fashioned kibble to new-age veterinary acupuncture – grew by $2 billion in 2008. For 2009, the association predicts $45 billion in sales. Fifteen years ago, that number was $17 billion. “We’re as recession-resistant as any industry I can think of,” declares Bob Vetere, the association’s president.”