“Box offices have started off strong this year, but the number of tickets sold in the U.S. and Canada slumped 19% to 1.3 billion last year from 2002, Motion Picture Association of America data show. This has left cinema operators open to experimenting with new technologies that might lure back more cash-conscious viewers–especially younger ones–from their home plasma-TV screens, DVD and videogame players and, increasingly, Internet streaming services.”