When Is Asking Artists To Compete Merely Exploiting Them?

“Artists and designers are asked to donate their energies in a way that other professionals are not. They are paid in ‘exposure’ or perhaps one artist is given a cash prize. This can devalue what artists do. At the same time, there is also a culture of free exchange that exists online that is about building community and engagement and is perhaps better off being divorced from too many commercial concerns.”