Forget Direct-To-Video, How About Direct-To-Phone?

The evolution of cell phone technology is looking an awful lot like the early days of television, when no one was quite sure what direction the new medium would take. At the moment, the strategy of most companies seems to be to throw every available technology at the consumer wall, and see what sticks. “The increasing power of cellphones is shaping innovative forms of compact culture: micro-lit, phone soap operas and made-for-mobile dramas that can be absorbed in a few glances.”