“Product placement and endorsement deals have long been staples in television shows, movies and radio programs and even, more recently, on video games. But they have been rare on Broadway. Now, advertisers, casting about for new ways to attract increasingly distracted consumers, have turned their attention to the theater world. And producers, always looking for extra cash to offset rising costs, are receptive.”
Tag: 04.22.05
Candidate Pulls Out Of Getty Director Search
The leading candidate to replace Deborah Gribbon as director of the Getty Museum has said he doesn’t want the job. William Griswold has been the museum’s acting director. “The news has been the talk of the Los Angeles art world, as well as among Getty staff members, who would not speak for attribution. Mr. Griswold also declined to comment.”
Tour This
“Touring a work internationally can transform the artists, allow the work to evolve, build a profile, develop a larger audience, validate companies in the eyes of their home audience, recoup their investment, or just keep everyone employed.” But “touring can also be a killer, psychologically and financially.”