The Nature Of Clickbait Today (And Why We Might As Well Quit Kvetching About It)

By now, most of us have learned to see through, and make fun of, Upworthy-style headlines. “Thus clickbait – or whatever you want to call it – has now, in the manner of a hemorrhagic fever, evolved. It’s finished with its low-hanging-fruit phase, and has attached itself to a new form of curiosity-gap exploitation, one that’s more insidious, but no less irritating.”

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What Are You Doing New Year’s Eve (Day)?
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#PublicArt posting on Facebook in November
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